Why Email Marketing is Speed Dating in Disguise

Speed dating events can provide you with significant earnings while performing a public service for lonely hearts. While marketing the event certainly plays a role in drawing paying participants, the location of the event is equally important to your success. It must be accessible, preferably trendy and well-known to your target audience. Like any marketing campaign, you need to point out the benefits the venue receives by allowing you to use it for your speed dating event. The most obvious is revenue the owner receives from serving food and drinks to your guests. As the host of the speed dating event, you typically earn your profits through entrance fees paid by the singles who come to the event looking for a date.

Marketing Association Speed Dating

We make quick and intuitive decisions which ultimately get rationalised and modified over time. However, those first impressions are really important. They bias everything else.

1, the Cayman Islands Marketing Professionals Association hosted a charity “​speed dating” event. The aim was to attract local not-for-profit.

This is especially true when it comes to that initial pitch. From business deals, to dating culture, society has a high-turnover rate. Welcome to speed dating. Should the first encounter be successful, you have a exponentially greater chance of forming a lasting relationship. Let the clock begin, your time starts now. Think of your buyer persona as your ideal date partner.

This stage is arguably the most important — the initial impression your audience garners from your campaign will determine whether or not they will choose to take the next step in investing in your partnership, via the call to action. A common trend among the tactless email marketers. Bribes or enticements are rarely effective. However, you would be lacking the key component that makes all relationships or partnerships lasting: personalisation.

In just a few moments after meeting someone, firms impressions are formed. This is why speed dating is rather ruthless, but effective: within those first few moments a partner decides whether or not their date is worth their time. No contract, or obligation to invest their time past these select few minutes is required.

Speed Networking

I’ve hosted speed dating events in small towns and major cities for over 10 years! Want to know how to pack the house at your speed dating event? This is the must read article to help get it done! Find this Pin and more on speed dating event by Melissa Farmer. Internet Marketing.

Sound familiar? It’s a little like speed dating, where you only have a few minutes to get your “date” interested without coming off too desperate.

All in one afternoon! Best of all, these events are free for brands to attend. Held at famous venues, you will spend the afternoon in your own private area. Ingenuity has a network like no other, and this includes partnership professionals in the brand marketing world. How They Work Held at famous venues, you will spend the afternoon in your own private area. Expand your supplier knowledge and get better results. If you currently have a marketing challenge, why not see if any of our events fit the bill?

Testimonials Doctify Avios Dairy Crest I love attending Ingenuity events, they give you the opportunity to meet with a wide variety of agencies in a short amount of time. You present a challenge or brief beforehand and then hear each agency pitch to you. We worked with Ingenuity and attended one of their organised ‘speed dating‘ events to meet with CRM agencies. It was very timely as we were looking to meet new agencies, but the whole event was really well organised and as a result of the day we asked several agencies to pitch for our business.

I would recommend Ingenuity from our work together.

Speed Dating committee

Sound familiar? Do a good job and get a second date, do a poor job and risk turning your potential match off for good. The same works for content marketing.

Sarah Ellis, marketing communications specialist, Office of College Enrollment, University of Rochester User-generated content has become a key component of​.

Either way, they can become very popular and regular events. Explore different venue options. You are likely to need a large amount of floor space, too. Negotiate with the venue. Some venues may have a standard charge to book the premises for the night, or an hourly charge. You may be able to obtain a discount, due to the large number of people likely to spend money at the venue while at your event. Consider where you may find people who are interested in finding love. Place an ad in the local newspaper, both in the Events section and on the Lonely Hearts page.

Tell radio stations about the event so they can publicize it on-air, and make pages on social networking sites where you can invite people, too. Provide space for the person to write short notes about people they meet, and somewhere to tick or cross to show whether they are interested.

Case study: How automotive brands create a viral campaign

Please complete all required questions. Are you ready to nail your next interview? Join Marketing Mavens as we brush up our skills in a fast-paced, speed dating style interview training session. We’re bringing in marketing veterans and hiring managers to help you brush up on your interviewer wooing skills.

The Speed Dating Event is a recruitment event dating back to and is our All participating companies have one or more marketing positions to fulfill.

The dating world is a scary and complicated place, full of poorly written online profiles, ghosting after an awkward first date and friends kindly dropping off copies of “He’s Just Not That Into You. In an effort to find love, some singles even try the speed dating route, because hey, at least if it’s going to be a bad date, it’ll only last three minutes, right?

And when you think about it long enough, you realize marketing is a lot like speed dating. Scared yet? Consumers are busy, and their attention spans are shrinking. Suddenly that three-minute speed-dating date seems like a lifetime to make a connection with a customer. But never fear, while I’ve never braved the wilds of speed dating, I have seen it represented rather comically in film and television. And it’s not too much of a stretch to connect what works well in speed dating with what works well in marketing.

Don’t “fake it ’til you make it. He thought applying Apple-esque store-styling and dumping customers’ beloved discounts was the way to bring the retailer into the future. To make it cool.

Be sure to make an event page on facebook and invite everyone to your event, even if they are not single! Speed dating stands out, so if they know someone single, your event information will likely be passed on. Be sure to use your own hashtag for your event branding with something catchy like idatewithspeed. Be sure to use Instagram, Twitter, dating even YouTube to help promote your event.

Believe it tips not, passing out flyers is a great way to promote your event. What our team really likes about the old school way of promoting passing out postcard flyers is that it can also marketing social.

Speed dating events can provide you with significant earnings while performing a public service for lonely hearts. While marketing the event certainly plays a.

It started as a bet between some digital marketing geeks Knowledge is power! Discover all insights on how to stay ahead of the curve, strengthen your skills and find new ways of thinking and problem solving in strategic marketing. Back then, Social Media Day Belgium was a yearly event informing marketers on all insights of social media. The 10 years edition will a mix of strategic insights brought to you by former and new national and international experts. Want to be part of the programme?

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Marketing Events

The Speed Dating Event is a recruitment event dating back to and is our biggest recruitment event of the year. The goals are to give students the opportunity to get to know companies and also have the chance to end up with internship or traineeship opportunities. The committee is responsible for selecting a theme, acquisition of companies, promoting the event, finding sponsors and selecting a beautiful location.

Our marketing events are the best way to source new agency and tech partners. Expand your supplier knowledge and get better results – all in one afternoon!

Similar to musical chairs, when the time is up, each person rotates to the next date in hopes that at the end of the event, a potential match is made. And definitely worth writing about. During the webinar, participants will move quickly through 7 different tactics and cover the benefits, uses and available platforms related to each via 6-minute rounds.

With tons of marketers using content distribution to reach new audiences with great content at every stage of the customer journey, make sure not to miss this round on the owned, earned and paid content distribution opportunities available to you. As the founder of WordStream. Check out these impressive Buzzsumo. So, if you want to really get a handle on the eligible advertising tactics available to you, take some advice from a guy who specializes in design, public relations, writing, editing, programming, and search engine optimization for one of the top analytics tools in the market.

We might even make a cameo during their round on content distribution, so if you spot us, make sure to tweet at us! That way, even if the round is over, we can connect about ways you can reach new audiences with content offerings. Stay ahead of your game with the latest digital marketing trends, tips, hacks and more! Straight to your inbox, twice a month. Nir is VP of Growth Marketing at Outbrain, overseeing customer acquisition and retention for the global company. Nir lives in Israel with his wife and 2 daughters.

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Speed dating for small businesses